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HootSuite vs UberSocial
February 01, 2025 | Author: Sandeep Sharma
28★
The leading social media dashboard to manage and measure your social networks. Manage multiple social networks. Schedule tweets and messages. Track brand mentions. Analyze social media traffic.
0★
UberSocial will keep you up-to-date while you're on-the-go, offering lightning-fast functionality, curated content, customization options, and a richer, more user-friendly Twitter experience.
There exist many tools in the world designed to help people shout into the digital void and HootSuite and UberSocial are two such contraptions. Both allow users to schedule their existential musings in advance, ensuring that their wisdom (or cat videos) reach the masses at precisely the right moment. They offer analytics to confirm that, yes, someone out there has indeed seen your post—though whether they cared is another matter entirely. Multi-account management is included, so you can juggle your personal thoughts, corporate announcements and that one account where you pretend to be a Victorian ghost.
HootSuite, originating from the polite and apologetic lands of Canada in 2008, is aimed at businesses and marketers who wish to cultivate an audience with the strategic precision of a chess grandmaster. It supports an impressive array of platforms, from LinkedIn to YouTube, in case you need to cross-promote your latest dance tutorial with a slideshow on corporate synergy. There's a freemium model, which means you can use it for free until you realize you really need the good bits. If you happen to be part of a team of social media strategists, it even provides tools to help you argue over the best hashtags in a structured manner.
UberSocial, meanwhile, burst onto the scene in 2010 from the United States, a land where brevity is not always king but Twitter certainly is. Unlike its Canadian cousin, this one is built for individual Twitter power users, the kind of people who need an "Inner Circle" feature to filter out the noise but also demand customizable themes because personal branding is everything. It offers a delightful conversation view, making it easier to track the increasingly chaotic threads of internet debates. Businesses might give it a passing glance, but UberSocial is really for those who like their online presence loud, fast and occasionally a little too personal.
See also: Top 10 Social Media Management tools
HootSuite, originating from the polite and apologetic lands of Canada in 2008, is aimed at businesses and marketers who wish to cultivate an audience with the strategic precision of a chess grandmaster. It supports an impressive array of platforms, from LinkedIn to YouTube, in case you need to cross-promote your latest dance tutorial with a slideshow on corporate synergy. There's a freemium model, which means you can use it for free until you realize you really need the good bits. If you happen to be part of a team of social media strategists, it even provides tools to help you argue over the best hashtags in a structured manner.
UberSocial, meanwhile, burst onto the scene in 2010 from the United States, a land where brevity is not always king but Twitter certainly is. Unlike its Canadian cousin, this one is built for individual Twitter power users, the kind of people who need an "Inner Circle" feature to filter out the noise but also demand customizable themes because personal branding is everything. It offers a delightful conversation view, making it easier to track the increasingly chaotic threads of internet debates. Businesses might give it a passing glance, but UberSocial is really for those who like their online presence loud, fast and occasionally a little too personal.
See also: Top 10 Social Media Management tools
